Just Facebook being Facebook. As far as the Google hit in March, I know of several blogs/site that depend on Google ad revenue that got hit in similar fashion in March, as well as once or twice late last year. They've been monkeying with the algo and the content creators all took a big hit.
Sometimes crap happens without it being the world just out to get you only. All you can do is figure out how to adjust/fix it and move on. ¯\_(ツ)_/¯
Can't speak for Facebook, but my own YT channel got kicked in the gut right around the same time, my ad revenue/reach is about a third of what it used to be. Shadiversity has been facing the same existential threat to his (much larger) channel since the beginning of the year, he actually pulled up his analytics and found that his videos are mostly getting pushed to existing subscribers. Nobody new is watching his stuff, or seeing it.
A lot of YouTubers discuss that ratio--anywhere from 40 to 70% of their viewers aren't subbed, so if suddenly your videos only get pushed to subscribers, your reach is brutally shortened.
Just Facebook being Facebook. As far as the Google hit in March, I know of several blogs/site that depend on Google ad revenue that got hit in similar fashion in March, as well as once or twice late last year. They've been monkeying with the algo and the content creators all took a big hit.
Sometimes crap happens without it being the world just out to get you only. All you can do is figure out how to adjust/fix it and move on. ¯\_(ツ)_/¯
Can't speak for Facebook, but my own YT channel got kicked in the gut right around the same time, my ad revenue/reach is about a third of what it used to be. Shadiversity has been facing the same existential threat to his (much larger) channel since the beginning of the year, he actually pulled up his analytics and found that his videos are mostly getting pushed to existing subscribers. Nobody new is watching his stuff, or seeing it.
A lot of YouTubers discuss that ratio--anywhere from 40 to 70% of their viewers aren't subbed, so if suddenly your videos only get pushed to subscribers, your reach is brutally shortened.